CASE STUDIES

Real Results. Real Clients.
Zero Fluff.

See how we've helped B2B service businesses fill their calendars with qualified leads using AI-powered outbound systems.

B2B Marketing Agency — Lead Generation Overhaul

Marketing Agency

The Challenge

A growing marketing agency was relying entirely on referrals and inbound. Pipeline was unpredictable, and the founder was spending 10+ hours/week on manual outreach with minimal results.

The Solution

We built a fully automated Clay + Instantly pipeline targeting CMOs and Heads of Marketing at mid-market SaaS companies. AI-personalized every email using company signals and recent triggers.

37Qualified Demos
60Days
5.2%Reply Rate
15+Hours Saved/Week

Lead Nurturist completely transformed our outbound. We went from zero predictable pipeline to booking demos on autopilot.

— Agency Founder, B2B Marketing

Accounting Firm — New Client Acquisition System

Accounting

The Challenge

A mid-sized accounting firm had no outbound strategy. All new clients came from word-of-mouth, creating feast-or-famine revenue cycles and zero control over growth.

The Solution

We deployed a targeted cold email system reaching small business owners and startup founders during tax season and funding rounds. Clay enrichment identified businesses with recent funding signals.

22New Clients
90Days
4.8%Reply Rate
$180KPipeline Value

We never thought cold email would work for accounting. Lead Nurturist proved us wrong — our calendar hasn't been this full in years.

— Managing Partner, Accounting Firm

SaaS Consulting Firm — Scaling Outbound from Zero

Consulting

The Challenge

A boutique SaaS consulting firm had strong delivery but zero outbound infrastructure. The founder was the sole business development resource, limiting growth to 2-3 new clients per quarter.

The Solution

We built an end-to-end outbound engine: ICP research, domain setup, Clay enrichment, AI-written sequences, and Instantly campaigns. Targeted VP-level decision makers at Series A-C SaaS companies.

28Meetings Booked
45Days
6.1%Reply Rate
3xPipeline Growth

In 45 days we had more qualified conversations than the entire previous quarter. The AI personalization is next level.

— Founder, SaaS Consulting

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